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Marketing for Small Businesses
$99.00This course will teach you how marketing is different for small businesses, elements of a successful marketing message, what the marketing cycle looks like, how to build a marketing plan with the five Ps, how to market with social media, and how to create a marketing budget. You will also explore over 100 strategies and consider which ones are right for your small business. -
Knowledge Management
$99.00In this course, you will learn what knowledge is, what knowledge management is, how tacit and explicit knowledge are different, and the business benefits that knowledge management can bring. Then, you will learn about the knowledge management mix (which includes people, technology, and process) as well as a four step process for building your knowledge management framework. You will also learn about four knowledge management models: Bukowitz and Williams KM Process Framework, Gamble and Blackwells knowledge management matrix, Bothas process model, and Nonaka and Takeuchis spiral model. Implementation aspects, such as knowledge management teams, post-mortem plans, KMBOKs, Chief Knowledge Officers, and pilot programs, are covered as well. -
Working with the Media: Creating a Positive Working Relationship
$99.00You are going to have a good grasp of the interview process when you are done of this course, from the perspective of a regular citizen or as a professional spokesperson. In addition to speaking to the media, youre going to learn how to pass your message along via a press release or media package. Libel and slander will come under consideration as well as various types of media outlets and the concept of a professional relationship with the media versus a personal one. -
Safety in the Workplace
$99.00This course will teach you how to create a safety culture in your organization by developing a safety committee, identifying and resolving hazards, taking proactive safety measures, developing a safety plan, and reviewing your safety program. You will also learn how to respond to, document, and investigate safety incidents. -
Transgender Employees: Creating an Inclusive Work Community
$99.00In this course, you are going to learn about the importance and elements of safe inclusive workspaces for transgendered persons those identifying as one gender but born into the body of the opposing gender. You will consider terminology, elements, policies, and resources to build and sustain a safe, inclusive environment for transgendered employees and increase the comfort level and productivity off all in your organization. -
Self-Leadership
$99.00In this course, you will explore the four pillars of self-leadership: knowing who you are, knowing what you do, knowing what you need to learn, and using what you know.
