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Story Marketing for Small Businesses
$99.00This course covers the essential elements of a story marketing campaign, from a review of company message and brand, to the elements of good storytelling. The course leads participants through the steps of creating a marketing story knowing your company, knowing and connecting with customers, and the story writing and editing process. This creates a clear and engaging path that will lead customers to your products and services and encourage them to respond to your call to action. -
Developing a Training Needs Analysis
$99.00This course covers all the essential elements of a training needs analysis. The first step is using the ICE method to isolate problems, consult with stakeholders, and evaluate your options. Then, you can bring all of the information together into a training needs analysis that will convince readers to take action. -
Continuous Improvement with Lean
$99.00In this course, you will learn about developing continuous improvement strategies in the workplace using Lean methodology. The course focuses on the Identify Plan Execute Review cycle, and wraps up with an in-depth case study to help you practice what you have learned.