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Marketing for Small Businesses
$99.00This course will teach you how marketing is different for small businesses, elements of a successful marketing message, what the marketing cycle looks like, how to build a marketing plan with the five Ps, how to market with social media, and how to create a marketing budget. You will also explore over 100 strategies and consider which ones are right for your small business. -
Global Business Strategies
$99.00This course provides an overview of the various factors that a business must consider before going global. Students will also begin considering how they can expand their business to the global marketplace using a variety of planning techniques. We strongly recommend that participants complete our Entrepreneurship 101 and Basic Business Management programs before taking this course. -
Prospecting for Leads Like a Pro
$99.00This course will teach you how to identify your target market, use a prospect dashboard, and set goals. You will also learn how to find prospects through networking, trade shows, lost accounts, and cold calls. -
Microsoft OneNote Online: Getting Started
$99.00In this course you will learn how to get started with OneNote Online, set up a notebook, manage pages and sections, and print and view notebooks. -
Beyond Workplace Politics: Using Social and Emotional Competencies
$99.00Upon completing this course you will have developed the skills that will allow you to cope with workplace politics which crop up in every workplace where there is more than one person. You will learn exactly what workplace politics are and then delve into learning lessons from social and emotional intelligence. The course takes you along through a look at self-awareness, self-management and into social awareness. Your learning journey continues with consideration of good relationship skills, responsible decision making and wraps up with a chance for you to create your own workplace philosophy. -
Creating a Google AdWords Campaign
$99.00In this one-day course, you will learn how Google AdWords work, what pay per click means, the importance of correctly setting an AdWord budget, how to select keywords and set up ad groups, how to design a compelling ad, and how to make adjustments to increase success.