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Encouraging Sustainability and Social Responsibility in Business
$99.00This course will introduce you to the basics of sustainability and corporate social responsibility using ISO 26000 guidelines as a framework. These principles include organizational governance and ethics, operating practices, human rights and labor practices, environmental awareness and sustainability, consumer issues, and community involvement. -
Marketing for Small Businesses
$99.00This course will teach you how marketing is different for small businesses, elements of a successful marketing message, what the marketing cycle looks like, how to build a marketing plan with the five Ps, how to market with social media, and how to create a marketing budget. You will also explore over 100 strategies and consider which ones are right for your small business. -
Growth Hacking
$99.00In this one-day course, you will learn how to: identify the growth hacking mindset, recognize the differences between growth hacking and marketing, identify the customer need your business can fill, create and implement product placement and services to fit the need, learn and practice techniques of growth hacking, review and practice growth marketing strategies, identify the essentials of conversion and optimization, and create your own growth hacking plan. -
Promoting a Marketing Webinar
$99.00At the end of this course, you will be able to define the marketing objectives of your webinar, create an attendee avatar to connect with your target audience, create and use a lead magnet, develop a promotion strategy, explore the potential of a joint venture, and create a webinar marketing calendar. -
Digital Transformation
$99.00This course aims to define digital transformation, and provide an understanding of why it matters, as well as take a look at businesses that are successfully undertaking this change. It will also help you begin developing a digital strategy for your own company. -
Getting Stuff Done: Personal Development Boot Camp
$99.00To start this course, youll explore what personal efficiency is all about, as well as useful attitudes and skills that you might want to develop. Then, youll outline your vision statement, dreams, and goals. Next, youll learn about the 80/20 system, what characteristics your organizational system should have, how to design a functional workspace, and techniques for organizing your daily to-do items. Youll also learn how to set up and maintain information management systems (both physical and virtual), prioritize tasks, create routines, and tackle procrastination. Finally, youll learn how to get organized at home. -
Influence and Persuasion
$99.00In this course, you will learn how to speak persuasively, communicate with confidence, build rapport, develop a strong presentation, and leverage storytelling. Youll also receive an introduction to basic neuro linguistic programming techniques.