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Story Marketing for Small Businesses
$99.00This course covers the essential elements of a story marketing campaign, from a review of company message and brand, to the elements of good storytelling. The course leads participants through the steps of creating a marketing story knowing your company, knowing and connecting with customers, and the story writing and editing process. This creates a clear and engaging path that will lead customers to your products and services and encourage them to respond to your call to action. -
Developing a High Reliability Organization
$99.00You will learn what constitutes a High Reliability Organization (HRO), the principles behind high reliability and take a look at a real life disaster that could have benefitted from those principles. -
Networking for Success
$99.00In this course, you will learn how to identify opportunities, create a positive first impression, develop a memorable intro, start conversations, shake hands well, handle business cards, manage sticky situations, follow up with others, and organize your network. Youll also learn how to network in online spaces, such as LinkedIn, Twitter, and Facebook. -
Encouraging Sustainability and Social Responsibility in Business
$99.00This course will introduce you to the basics of sustainability and corporate social responsibility using ISO 26000 guidelines as a framework. These principles include organizational governance and ethics, operating practices, human rights and labor practices, environmental awareness and sustainability, consumer issues, and community involvement. -
Call Center Training: Sales and Customer Service Training for Call Center Agents
$99.00In this course, you will learn how to present yourself appropriately on the telephone. You will also learn tips for saying no, giving bad news, selling on the phone, overcoming objections, dealing with difficult customers, taking messages, and managing voice mail. We will also share a basic telephone script that you can customize. -
Writing a Business Plan
$99.00In this course, you will learn the essential steps for creating a business plan, including creating a first draft; identifying the audience; gathering information; researching; describing product plans; and marketing, sales, and accounting terms. -
Promoting a Marketing Webinar
$99.00At the end of this course, you will be able to define the marketing objectives of your webinar, create an attendee avatar to connect with your target audience, create and use a lead magnet, develop a promotion strategy, explore the potential of a joint venture, and create a webinar marketing calendar.