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Marketing for Small Businesses
$99.00This course will teach you how marketing is different for small businesses, elements of a successful marketing message, what the marketing cycle looks like, how to build a marketing plan with the five Ps, how to market with social media, and how to create a marketing budget. You will also explore over 100 strategies and consider which ones are right for your small business. -
Writing a Business Plan
$99.00In this course, you will learn the essential steps for creating a business plan, including creating a first draft; identifying the audience; gathering information; researching; describing product plans; and marketing, sales, and accounting terms. -
Advanced Skills for the Practical Trainer
$99.00To begin, you will explore the trainers role and what skills and competencies trainers should have. Then you will learn about the learning process and different learning styles, and apply that knowledge to designing programs and motivating learners. You will also learn ways to manage the stress of training, plan a workshop, and lead a training session. Then, you will learn techniques for dealing with difficult participants, evaluating learning, and conducting on-the-job follow-up. Alternative training methods, such as eLearning, co-facilitation, and team teaching will also be covered. -
Delegation: The Art Of Delegating Effectively
$99.00This course will teach you how delegation can make you more successful, ways that you can delegate, techniques for giving instructions, how to monitor delegation results, and how to give good feedback. You will also learn an eight-step delegation process that you can customize for any situation. -
Story Marketing for Small Businesses
$99.00This course covers the essential elements of a story marketing campaign, from a review of company message and brand, to the elements of good storytelling. The course leads participants through the steps of creating a marketing story knowing your company, knowing and connecting with customers, and the story writing and editing process. This creates a clear and engaging path that will lead customers to your products and services and encourage them to respond to your call to action. -
Survival Skills for the New Trainer
$99.00In this course, you will learn the basic skills that every trainer must have. This includes dressing appropriately, being assertive, being genuine, communicating well, connecting with people, handling difficult participants, and a desire to learn. At the end of the course, youll review a list of dos and donts and consider your next steps. -
Facilitation Skills
$99.00In this course, you will learn how to distinguish facilitation from instruction and training, to indentify the competencies linked to effective small group facilitation, how to understand the difference between content and process, how to identify the stages of team development and ways to help teams through each stage and, how to use common process tools to make meetings easier and more productive
