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Environmental Sustainability: A Practical Approach to Greening Your Organization
$99.00Here you will learn how to draft an Environmental Management System that can be applied to your organization. Along the way you will understand the term greenwashing and how to avoid it. You will know the six key performance indicator areas as defined by the Eco-Management and Audit Scheme and will be able to determine Environmental Impacts and Aspects within an organization then how to set objectives and targets for significant impacts. -
Promoting a Marketing Webinar
$99.00At the end of this course, you will be able to define the marketing objectives of your webinar, create an attendee avatar to connect with your target audience, create and use a lead magnet, develop a promotion strategy, explore the potential of a joint venture, and create a webinar marketing calendar. -
Creative Thinking and Innovation
$99.00In this course, you will identify ways to develop your creative side and build a creative environment. Youll also learn a basic problem-solving process, individual creative thinking tools (such as the RAP model, shoe swap technique, mind mapping, metaphors, and toys), and team-based creative thinking tools (such as brainstorming, brainwriting, rolestorming, the stepladder technique, and slip writing). -
English as a Second Language: A Workplace Communications Primer
$99.00This is an opportunity to review and enhance your proficiency in listening, speaking, reading and writing. You will find that being aware of cultural and workplace influences will help keep them from creating barriers to communication. Practical information on selecting the right words, and combining them effectively to get your message across, will improve your verbal and written communication. Specific advice on email, videoconferencing, proposals, and selling your ideas will further improve your communication skills. -
Story Marketing for Small Businesses
$99.00This course covers the essential elements of a story marketing campaign, from a review of company message and brand, to the elements of good storytelling. The course leads participants through the steps of creating a marketing story knowing your company, knowing and connecting with customers, and the story writing and editing process. This creates a clear and engaging path that will lead customers to your products and services and encourage them to respond to your call to action. -
Honing and Delivering Your Message
$99.00Learn how to clarify your message and how to present it, successfully communicate your message, and ensure your listeners hear what you want to get across to them with the Honing and Delivering Your Message course.