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Promoting a Marketing Webinar
$99.00At the end of this course, you will be able to define the marketing objectives of your webinar, create an attendee avatar to connect with your target audience, create and use a lead magnet, develop a promotion strategy, explore the potential of a joint venture, and create a webinar marketing calendar. -
Creating a Workplace Wellness Program
$99.00To begin this course, you will consider the benefits of workplace wellness programs. Then, you will learn how to create a wellness committee, outline a wellness program, gather support for it, perform appropriate research (including a needs analysis), design an appropriate package, and get buy-in for it. You will also learn how to implement the wellness program, evaluate how it is doing, and present the results in a tangible manner. -
Working with the Media: Creating a Positive Working Relationship
$99.00You are going to have a good grasp of the interview process when you are done of this course, from the perspective of a regular citizen or as a professional spokesperson. In addition to speaking to the media, youre going to learn how to pass your message along via a press release or media package. Libel and slander will come under consideration as well as various types of media outlets and the concept of a professional relationship with the media versus a personal one.
