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Story Marketing for Small Businesses
$99.00This course covers the essential elements of a story marketing campaign, from a review of company message and brand, to the elements of good storytelling. The course leads participants through the steps of creating a marketing story knowing your company, knowing and connecting with customers, and the story writing and editing process. This creates a clear and engaging path that will lead customers to your products and services and encourage them to respond to your call to action. -
Marketing for Small Businesses
$99.00This course will teach you how marketing is different for small businesses, elements of a successful marketing message, what the marketing cycle looks like, how to build a marketing plan with the five Ps, how to market with social media, and how to create a marketing budget. You will also explore over 100 strategies and consider which ones are right for your small business. -
Microsoft PowerPoint Online: Working with SmartArt
$99.00In this course you will learn how to create, modify, and format SmartArt. -
Balanced Scorecard Basics
$99.00You will begin this course by learning what the balanced scorecard is and what types of organizations it is most useful for. Then, you will review some sample scorecards, strategy maps, and tactical action plans. You will also learn how to develop your organizations mission, vision, and values (which form the basis for the balanced scorecard); a project vision statement; plans to implement the scorecard; and balanced scorecard teams. -
Cannabis and the Workplace
$99.00In this course, you are going to learn about cannabis, its effects on the individual, and the potential impact in the workplace. You will consider medical cannabis, the rights and obligations of employees and employers, and the intervention process as you deal proactively by having a comprehensive drug and alcohol policy. -
Mobbing in the Workplace
$99.00After this course, you will be able to identify mobbing and how it differs from individual bullying, know why and how it occurs, know how it impacts the person targeted and the organization, know what actions to take if you are being mobbed, know how to avoid targeting someone, and know what action to take as an organization to stop mobbing before it starts -
Digital Transformation
$99.00This course aims to define digital transformation, and provide an understanding of why it matters, as well as take a look at businesses that are successfully undertaking this change. It will also help you begin developing a digital strategy for your own company. -
Critical Elements of Customer Service
$99.00This course is all about the critical elements of customer service: a customer service focus that is defined within, and given life by, your organization. In order to be successful, this focus must be reinforced every day, measured, and improved upon.
