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Story Marketing for Small Businesses
$99.00This course covers the essential elements of a story marketing campaign, from a review of company message and brand, to the elements of good storytelling. The course leads participants through the steps of creating a marketing story knowing your company, knowing and connecting with customers, and the story writing and editing process. This creates a clear and engaging path that will lead customers to your products and services and encourage them to respond to your call to action. -
Entrepreneurship 101
$99.00In this course, youll learn the basics of entrepreneurship. You will learn how to find and evaluate business ideas, flesh out those ideas by developing value propositions and financial projections, consider your ownership options, prepare the appropriate documents (including a business plan, pitch deck, and white papers), and gather funding for your business. Youll also learn the steps of developing, testing, marketing, and launching a product or service. To wrap things up, youll learn how to grow your business and become an entrepreneurial leader. -
Design Thinking: An Introduction
$99.00This course is designed to get you started using design thinking to solve problems more creatively. You will better understand problems from the customer's perspective as you apply different brainstorming techniques to identify innovative ideas. You will be able to use effective design research through use of prototypes and testing to test your ideas and keep your design ideas moving forward. Upon completion you will be ready to take on your next project using a design thinking process. -
Working with the Media: Creating a Positive Working Relationship
$99.00You are going to have a good grasp of the interview process when you are done of this course, from the perspective of a regular citizen or as a professional spokesperson. In addition to speaking to the media, youre going to learn how to pass your message along via a press release or media package. Libel and slander will come under consideration as well as various types of media outlets and the concept of a professional relationship with the media versus a personal one. -
Call Center Training: Sales and Customer Service Training for Call Center Agents
$99.00In this course, you will learn how to present yourself appropriately on the telephone. You will also learn tips for saying no, giving bad news, selling on the phone, overcoming objections, dealing with difficult customers, taking messages, and managing voice mail. We will also share a basic telephone script that you can customize.