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Marketing for Small Businesses
$99.00This course will teach you how marketing is different for small businesses, elements of a successful marketing message, what the marketing cycle looks like, how to build a marketing plan with the five Ps, how to market with social media, and how to create a marketing budget. You will also explore over 100 strategies and consider which ones are right for your small business. -
Microsoft OneNote Online: Working with Notes, Part One
$99.00In this course you will learn how to use formatting tools, and add images, tables, and other elements to a notebook. -
Balanced Scorecard Basics
$99.00You will begin this course by learning what the balanced scorecard is and what types of organizations it is most useful for. Then, you will review some sample scorecards, strategy maps, and tactical action plans. You will also learn how to develop your organizations mission, vision, and values (which form the basis for the balanced scorecard); a project vision statement; plans to implement the scorecard; and balanced scorecard teams. -
Writing for the Web
$99.00This course will teach you how to design and structure web writing, create eye-catching headlines, develop user-friendly websites, add audio and video to your writing, and leverage search engine optimization to get noticed. -
Generation Gap: Closing the Gap in the Workplace
$99.00During this course, you will consider whether defining the actual limits of each generation is most important, or whether the merits of people within the context of employment is the bigger issue. You will learn about the various types of generations and how human resource practices can bridge the gap.
