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Creating a Google AdWords Campaign
$99.00In this one-day course, you will learn how Google AdWords work, what pay per click means, the importance of correctly setting an AdWord budget, how to select keywords and set up ad groups, how to design a compelling ad, and how to make adjustments to increase success. -
Branding: Creating and Managing Your Corporate Brand
$99.00This course will get you started on the road to creating a perfect brand. Youll learn how to develop a visual identity from start to finish, the basics of graphic design, and how to keep your brand energized and alive. -
Active Listening
$99.00In this course, you will learn what active listening is and what qualities active listeners have. Youll also learn how to manage your body language, create a positive listening attitude, encourage conversation, build relationships, and get over listening roadblocks. -
Project Management Fundamentals
$99.00In this course, you will learn what a project is and what a project manager does. You will also learn about the life cycle of a project. In particular, you will focus on the conceptual phase of project management, where you identify, prioritize, and scope a project idea. -
Building a Consulting Business
$99.00This course will guide you along your journey to starting your own consulting business. It will take a look at important components such as business plans and marketing plans while touching on networking and important documents you need to consider. -
Becoming a Progressive Employer: Setting Trends Instead of Following Them
$99.00In this course, you will gain an understanding of what being progressive means, and then take time to truly examine this concept through activities and discussion. You will look at the process involved in going from the status quo to being progressive, along with how to develop or enhance a progressive mindset and innovative ideas. The last part of the course involves understanding the importance of a succession plan to a progressive organization. -
Story Marketing for Small Businesses
$99.00This course covers the essential elements of a story marketing campaign, from a review of company message and brand, to the elements of good storytelling. The course leads participants through the steps of creating a marketing story knowing your company, knowing and connecting with customers, and the story writing and editing process. This creates a clear and engaging path that will lead customers to your products and services and encourage them to respond to your call to action.
