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Story Marketing for Small Businesses
$99.00This course covers the essential elements of a story marketing campaign, from a review of company message and brand, to the elements of good storytelling. The course leads participants through the steps of creating a marketing story knowing your company, knowing and connecting with customers, and the story writing and editing process. This creates a clear and engaging path that will lead customers to your products and services and encourage them to respond to your call to action. -
Networking for Success
$99.00In this course, you will learn how to identify opportunities, create a positive first impression, develop a memorable intro, start conversations, shake hands well, handle business cards, manage sticky situations, follow up with others, and organize your network. Youll also learn how to network in online spaces, such as LinkedIn, Twitter, and Facebook. -
Critical Thinking
$99.00In this course, youll learn what critical thinking is all about, what characteristics a critical thinker has, and what skills you may want to work on. Then, youll work your way through a seven-step critical thinking model. Supporting skills, such as asking good questions, applying common sense, and thinking creatively, are also covered. -
Digital Transformation
$99.00This course aims to define digital transformation, and provide an understanding of why it matters, as well as take a look at businesses that are successfully undertaking this change. It will also help you begin developing a digital strategy for your own company. -
Public Speaking: Presentation Survival School
$99.00After you complete this course, you will be able to establish rapport with your audience, implement techniques to reduce nervousness and fear, understand your strengths as a presenter and how to appeal to different types of people, recognize how visual aids can create impact and attention, develop techniques to create a professional presence, learn some different ways to prepare and organize information, and prepare, practice, and deliver a short presentation. -
Balanced Scorecard Basics
$99.00You will begin this course by learning what the balanced scorecard is and what types of organizations it is most useful for. Then, you will review some sample scorecards, strategy maps, and tactical action plans. You will also learn how to develop your organizations mission, vision, and values (which form the basis for the balanced scorecard); a project vision statement; plans to implement the scorecard; and balanced scorecard teams.
