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Creating a Google AdWords Campaign
$99.00In this one-day course, you will learn how Google AdWords work, what pay per click means, the importance of correctly setting an AdWord budget, how to select keywords and set up ad groups, how to design a compelling ad, and how to make adjustments to increase success. -
Promoting a Marketing Webinar
$99.00At the end of this course, you will be able to define the marketing objectives of your webinar, create an attendee avatar to connect with your target audience, create and use a lead magnet, develop a promotion strategy, explore the potential of a joint venture, and create a webinar marketing calendar. -
Environmental Sustainability: A Practical Approach to Greening Your Organization
$99.00Here you will learn how to draft an Environmental Management System that can be applied to your organization. Along the way you will understand the term greenwashing and how to avoid it. You will know the six key performance indicator areas as defined by the Eco-Management and Audit Scheme and will be able to determine Environmental Impacts and Aspects within an organization then how to set objectives and targets for significant impacts. -
Tough Topics: Talking to Employees about Personal Hygiene
$99.00This course has two major themes. First, well give you a customizable framework for having tough conversations. Then, well look at some common tough conversations that come up, including body odor, flatulence, poor clothing and hair decisions, and bad breath.
