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Advanced Writing Skills
$99.00After you complete this course, you will be able to make your writing clear, complete, concise, and correct, improve sentence construction and paragraph development, deal with specific business requests, create effective business cases, proposals, and reports, and thoroughly document sources that you use in your writing. -
Creating a Google AdWords Campaign
$99.00In this one-day course, you will learn how Google AdWords work, what pay per click means, the importance of correctly setting an AdWord budget, how to select keywords and set up ad groups, how to design a compelling ad, and how to make adjustments to increase success. -
Crisis Management
$99.00To begin this course, you will learn how to put the right people in place with a crisis management team and appropriate training. Then, you will learn how to identify and assess crisis risks, develop a response process, and gather appropriate resources. You will also learn how to respond to, document, and investigate crises; establish an emergency operations center; create a continuity plan; and recover from a crisis. -
Honing and Delivering Your Message
$99.00Learn how to clarify your message and how to present it, successfully communicate your message, and ensure your listeners hear what you want to get across to them with the Honing and Delivering Your Message course. -
Story Marketing for Small Businesses
$99.00This course covers the essential elements of a story marketing campaign, from a review of company message and brand, to the elements of good storytelling. The course leads participants through the steps of creating a marketing story knowing your company, knowing and connecting with customers, and the story writing and editing process. This creates a clear and engaging path that will lead customers to your products and services and encourage them to respond to your call to action. -
Marketing and Sales
$99.00In this course, you will learn effective, low-cost, and non-cost strategies to improve sales, develop your companys image, and build your bottom line. -
Knowledge Management
$99.00In this course, you will learn what knowledge is, what knowledge management is, how tacit and explicit knowledge are different, and the business benefits that knowledge management can bring. Then, you will learn about the knowledge management mix (which includes people, technology, and process) as well as a four step process for building your knowledge management framework. You will also learn about four knowledge management models: Bukowitz and Williams KM Process Framework, Gamble and Blackwells knowledge management matrix, Bothas process model, and Nonaka and Takeuchis spiral model. Implementation aspects, such as knowledge management teams, post-mortem plans, KMBOKs, Chief Knowledge Officers, and pilot programs, are covered as well. -
Giving Effective Feedback – Free
$99.00In this course, you will learn about the essential elements of feedback, important communication techniques, and a framework for informal and formal feedback. Youll also learn some tips for receiving feedback. -
Creating Winning Proposals
$99.00In this course, you will learn how to locate potential funders and how to match funders interests with organizational needs. Along the way you will also learn the basic elements of proposal writing for not-for-profit organizations and learn to understand the process for successful proposal writing and how to build effective relationships with funders.