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Story Marketing for Small Businesses
$99.00This course covers the essential elements of a story marketing campaign, from a review of company message and brand, to the elements of good storytelling. The course leads participants through the steps of creating a marketing story knowing your company, knowing and connecting with customers, and the story writing and editing process. This creates a clear and engaging path that will lead customers to your products and services and encourage them to respond to your call to action. -
Balanced Scorecard Basics
$99.00You will begin this course by learning what the balanced scorecard is and what types of organizations it is most useful for. Then, you will review some sample scorecards, strategy maps, and tactical action plans. You will also learn how to develop your organizations mission, vision, and values (which form the basis for the balanced scorecard); a project vision statement; plans to implement the scorecard; and balanced scorecard teams. -
Team Building: Developing High Performance Teams
$99.00After you complete this course, you will understand how to apply the TORI model, Tuckman and Jensens five stages of team development, and Glenn Parkers 12 characteristics of effective teams to develop high-performance teams. You will also complete the Velsoft team player type assessment to help you identify how you behave in a team and how you can connect with others. -
Conference and Event Management
$99.00In this course, you will learn all the essentials of event planning, including setting objectives, budgeting, using committees, advertising, choosing a venue, selecting a menu, developing takeaway items, gathering feedback for the plan, hosting the event, and evaluating how it all went. -
Developing Your Training Program
$99.00After you complete this course, you will be able to: Describe the essential elements of a training program, apply different methodologies to program design, demonstrate skills in preparation, research, and delivery of strong content, explain an instructional model, and create a training program proposal. -
Introduction to HTML and CSS Coding: Doing More with HTML
$99.00In this course you will learn how to add images in HTML, add links in HTML, and add tables in HTML. -
Working with the Media: Creating a Positive Working Relationship
$99.00You are going to have a good grasp of the interview process when you are done of this course, from the perspective of a regular citizen or as a professional spokesperson. In addition to speaking to the media, youre going to learn how to pass your message along via a press release or media package. Libel and slander will come under consideration as well as various types of media outlets and the concept of a professional relationship with the media versus a personal one.
