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Story Marketing for Small Businesses
$99.00This course covers the essential elements of a story marketing campaign, from a review of company message and brand, to the elements of good storytelling. The course leads participants through the steps of creating a marketing story knowing your company, knowing and connecting with customers, and the story writing and editing process. This creates a clear and engaging path that will lead customers to your products and services and encourage them to respond to your call to action. -
Balanced Scorecard Basics
$99.00You will begin this course by learning what the balanced scorecard is and what types of organizations it is most useful for. Then, you will review some sample scorecards, strategy maps, and tactical action plans. You will also learn how to develop your organizations mission, vision, and values (which form the basis for the balanced scorecard); a project vision statement; plans to implement the scorecard; and balanced scorecard teams. -
Microsoft Sway: Getting Started with Sway
$99.00In this course, you will learn how to launch Sway, create a new Sway project, create and manage cards, and manage Sway projects. -
Self-Leadership
$99.00In this course, you will explore the four pillars of self-leadership: knowing who you are, knowing what you do, knowing what you need to learn, and using what you know. -
Working Smarter: Using Technology to Your Advantage
$99.00In this course, youll learn how to use technology to your advantage. Computers, various types of applications, software purchases, technical training, IT budgets, security, privacy, usage policies, ergonomics, instant messaging, and telecommuting are all covered.
