-
Conference and Event Management
$99.00In this course, you will learn all the essentials of event planning, including setting objectives, budgeting, using committees, advertising, choosing a venue, selecting a menu, developing takeaway items, gathering feedback for the plan, hosting the event, and evaluating how it all went. -
Marketing for Small Businesses
$99.00This course will teach you how marketing is different for small businesses, elements of a successful marketing message, what the marketing cycle looks like, how to build a marketing plan with the five Ps, how to market with social media, and how to create a marketing budget. You will also explore over 100 strategies and consider which ones are right for your small business. -
Orientation Handbook: Getting Employees Off to a Good Start
$99.00In this course, you will learn why orientation is so important. You will learn about the four components of employee commitment as well as the commitment curve. You will also learn how to develop successful orientation and training programs. -
Story Marketing for Small Businesses
$99.00This course covers the essential elements of a story marketing campaign, from a review of company message and brand, to the elements of good storytelling. The course leads participants through the steps of creating a marketing story knowing your company, knowing and connecting with customers, and the story writing and editing process. This creates a clear and engaging path that will lead customers to your products and services and encourage them to respond to your call to action. -
Telemarketing: Using the Telephone as a Sales Tool
$99.00In this course, you will learn how to communicate effectively over the telephone, develop your personal telemarketing script, and close a sale. Youll also learn how telemarketing can add to your sales strategy. -
Prospecting for Leads Like a Pro
$99.00This course will teach you how to identify your target market, use a prospect dashboard, and set goals. You will also learn how to find prospects through networking, trade shows, lost accounts, and cold calls. -
Communications for Small Business Owners
$99.00If you are new to the communications highway, this course will provide the foundation for future development. If your company has some communications expertise, this course will help you strengthen and polish your essential components. -
Creative Thinking and Innovation
$99.00In this course, you will identify ways to develop your creative side and build a creative environment. Youll also learn a basic problem-solving process, individual creative thinking tools (such as the RAP model, shoe swap technique, mind mapping, metaphors, and toys), and team-based creative thinking tools (such as brainstorming, brainwriting, rolestorming, the stepladder technique, and slip writing). -
Creating a Workplace Wellness Program
$99.00To begin this course, you will consider the benefits of workplace wellness programs. Then, you will learn how to create a wellness committee, outline a wellness program, gather support for it, perform appropriate research (including a needs analysis), design an appropriate package, and get buy-in for it. You will also learn how to implement the wellness program, evaluate how it is doing, and present the results in a tangible manner.