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Story Marketing for Small Businesses
$99.00This course covers the essential elements of a story marketing campaign, from a review of company message and brand, to the elements of good storytelling. The course leads participants through the steps of creating a marketing story knowing your company, knowing and connecting with customers, and the story writing and editing process. This creates a clear and engaging path that will lead customers to your products and services and encourage them to respond to your call to action. -
Appreciative Inquiry
$99.00In this course you will learn about the appreciative inquiry process. To begin, youll explore its fundamental principles and the 4-D model. Youll also get a hands-on look at the appreciative inquiry interview guide and start considering how this powerful tool could make a difference in your organization. -
Critical Thinking
$99.00In this course, youll learn what critical thinking is all about, what characteristics a critical thinker has, and what skills you may want to work on. Then, youll work your way through a seven-step critical thinking model. Supporting skills, such as asking good questions, applying common sense, and thinking creatively, are also covered.