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Story Marketing for Small Businesses
$99.00This course covers the essential elements of a story marketing campaign, from a review of company message and brand, to the elements of good storytelling. The course leads participants through the steps of creating a marketing story knowing your company, knowing and connecting with customers, and the story writing and editing process. This creates a clear and engaging path that will lead customers to your products and services and encourage them to respond to your call to action. -
Making Training Stick
$99.00In this course, youll learn ways to help make your training workshops stickier so that the learners will retain the material better. You will familiarize yourself with strategies that can help learning to stick with the audience in an effective and meaningful way. You will learn how to keep learners focused and motivated to absorb material. Also, you will learn ways to develop an effective training style, using appropriate training aids and techniques. -
Writing a Business Plan
$99.00In this course, you will learn the essential steps for creating a business plan, including creating a first draft; identifying the audience; gathering information; researching; describing product plans; and marketing, sales, and accounting terms. -
Building a Brand on Social Media
$99.00In this course you will look at various social media platforms and how they can be melded into your business to promote your brand. Along the way you will learn how to decide who your audience is, how to handle negative feedback as well as how to develop a complete social media plan. -
Business Ethics for the Office
$99.00In this course, you will learn what the terms ethics, morals, and values mean. Then, you will learn about several different ethical frameworks, including Kohlbergs six stages, philosophical approaches, personal values, and codes of ethics. You will also learn how to avoid ethical dilemmas, make ethical decisions, handle common ethical dilemmas, and recover from mistakes. -
Building an Online Business
$99.00This course will lead you from your idea to your online business. It will take a look at important components such as business plans and marketing while touching upon payments, online marketplaces, and much more. With those topics covered you will have the skills to become an online entrepreneur. -
Microsoft PowerPoint Online: Finishing Your Presentation
$99.00In this course you will learn how to apply animations and transitions, customize design options, work with comments, and co-author a presentation. -
Global Business Strategies
$99.00This course provides an overview of the various factors that a business must consider before going global. Students will also begin considering how they can expand their business to the global marketplace using a variety of planning techniques. We strongly recommend that participants complete our Entrepreneurship 101 and Basic Business Management programs before taking this course. -
Developing a High Reliability Organization
$99.00You will learn what constitutes a High Reliability Organization (HRO), the principles behind high reliability and take a look at a real life disaster that could have benefitted from those principles. -
Creating a Positive Work Environment
$99.00Here you will learn how to recognize a positive work environment and understand the key elements that are needed to create one. You will also discover what you can do personally to build on in your workplace and figure out what type of team player you are. Along the way you will be shown the importance of effective workplace relationships in creating and maintaining a positive environment at work. You will also reveal your personal strengths and weaknesses in working cooperatively and your preference for dealing with workplace conflict.
