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Story Marketing for Small Businesses
$99.00This course covers the essential elements of a story marketing campaign, from a review of company message and brand, to the elements of good storytelling. The course leads participants through the steps of creating a marketing story knowing your company, knowing and connecting with customers, and the story writing and editing process. This creates a clear and engaging path that will lead customers to your products and services and encourage them to respond to your call to action. -
GDPR Readiness: Creating a Data Privacy Plan
$99.00After completion of this course, you should be able to explain what a data privacy plan will include, know the important terminology and legislation regarding data privacy, map the flow of data in an organization visually, understand and write an information request procedure, develop an internal data handling procedure, understand and write a data security policy, understand and write a personal data protection policy, adapt your current client privacy policy, develop a data breach procedure, decide on training solutions for data privacy, know the other necessary pieces of the data privacy plan and help your organization write, implement, and review a data privacy plan. -
Marketing for Small Businesses
$99.00This course will teach you how marketing is different for small businesses, elements of a successful marketing message, what the marketing cycle looks like, how to build a marketing plan with the five Ps, how to market with social media, and how to create a marketing budget. You will also explore over 100 strategies and consider which ones are right for your small business. -
E-Commerce Management
$99.00This course will give you the skills to develop, design, test and successfully run your e-commerce business. It looks at important components such as business plans and marketing while touching upon payment methods, software solutions, security and fraud awareness, and much more. With those topics covered you will have the skills to take your e-commerce business to the next level. -
Business Ethics for the Office
$99.00In this course, you will learn what the terms ethics, morals, and values mean. Then, you will learn about several different ethical frameworks, including Kohlbergs six stages, philosophical approaches, personal values, and codes of ethics. You will also learn how to avoid ethical dilemmas, make ethical decisions, handle common ethical dilemmas, and recover from mistakes. -
Project Management: All You Need to Know
$99.00Upon completion of this course you will have developed valuable new skills that will allow you to competently manage a project. You will come away from this course knowing about project management basics and how to being project planning. You will learn about the project life cycle and project planning documents. Youll learn about communications and how to deal changes and project tracking and also how to conduct status meetings. The course wraps up with a look at closing your project.
