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Story Marketing for Small Businesses
$99.00This course covers the essential elements of a story marketing campaign, from a review of company message and brand, to the elements of good storytelling. The course leads participants through the steps of creating a marketing story knowing your company, knowing and connecting with customers, and the story writing and editing process. This creates a clear and engaging path that will lead customers to your products and services and encourage them to respond to your call to action. -
Working with the Media: Creating a Positive Working Relationship
$99.00You are going to have a good grasp of the interview process when you are done of this course, from the perspective of a regular citizen or as a professional spokesperson. In addition to speaking to the media, youre going to learn how to pass your message along via a press release or media package. Libel and slander will come under consideration as well as various types of media outlets and the concept of a professional relationship with the media versus a personal one. -
Meeting Management: The Art of Making Meetings Work
$99.00In this course, you will learn how to prepare for meetings, develop agendas, lead a meeting, differentiate between process and content, use facilitation skills in a meeting, and manage difficult participants. -
Environmental Sustainability: A Practical Approach to Greening Your Organization
$99.00Here you will learn how to draft an Environmental Management System that can be applied to your organization. Along the way you will understand the term greenwashing and how to avoid it. You will know the six key performance indicator areas as defined by the Eco-Management and Audit Scheme and will be able to determine Environmental Impacts and Aspects within an organization then how to set objectives and targets for significant impacts. -
Business Etiquette: Gaining That Extra Edge
$99.00In this course, youll learn all about business etiquette. First, you will learn tips for meeting new people, which includes a good handshake, knowing how to handle business cards, making small talk, remembering names, and crafting a good first impression. Then, youll learn how to dress for success, dine with confidence, and present yourself well on the phone and via e-mail. -
Body Language: Reading Body Language as a Sales Tool
$99.00In this course, you will learn how to interpret personal space, gestures, facial expressions, body movements, and posture. Youll also learn how to send the right message with body language, dress, and personal interactions. -
Managing the Virtual Workplace
$99.00This course will teach managers and supervisors how to prepare employees for the virtual workplace, create telework programs, build virtual teams, leverage technology, and overcome cultural barriers.
