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Story Marketing for Small Businesses
$99.00This course covers the essential elements of a story marketing campaign, from a review of company message and brand, to the elements of good storytelling. The course leads participants through the steps of creating a marketing story knowing your company, knowing and connecting with customers, and the story writing and editing process. This creates a clear and engaging path that will lead customers to your products and services and encourage them to respond to your call to action. -
Windows 10: May 2019 Update: Windows Settings and Storage
$99.00In this course you will learn how to use the updated Settings app, and use the updated Storage settings. -
Appreciative Inquiry
$99.00In this course you will learn about the appreciative inquiry process. To begin, youll explore its fundamental principles and the 4-D model. Youll also get a hands-on look at the appreciative inquiry interview guide and start considering how this powerful tool could make a difference in your organization. -
Being a Team Player
$99.00Teamwork is essential in any organization, and strongly influences whether a venture succeeds or fails. Participants will learn what characteristics are common to team players, how to demonstrate to others that you are a good team player, types of teams and which ones are vital to every workplace, reasons teams fail, and strategies to ensure success. Other courses that may be of interest are Creating a Positive Work Environment, Making Your Business Better, Problem Solving and Decision Making, Team Building- Developing High Performance Teams, and Communication Strategies. -
Kickstarting Your Business with Crowdsourcing
$99.00This course will show you how to leverage all types of crowdsourcing (including microwork, macrowork, crowdvoting, crowdcontests, crowdwisdom, and crowdfunding) to kickstart your business growth. -
Managing the Virtual Workplace
$99.00This course will teach managers and supervisors how to prepare employees for the virtual workplace, create telework programs, build virtual teams, leverage technology, and overcome cultural barriers. -
Knowledge Management
$99.00In this course, you will learn what knowledge is, what knowledge management is, how tacit and explicit knowledge are different, and the business benefits that knowledge management can bring. Then, you will learn about the knowledge management mix (which includes people, technology, and process) as well as a four step process for building your knowledge management framework. You will also learn about four knowledge management models: Bukowitz and Williams KM Process Framework, Gamble and Blackwells knowledge management matrix, Bothas process model, and Nonaka and Takeuchis spiral model. Implementation aspects, such as knowledge management teams, post-mortem plans, KMBOKs, Chief Knowledge Officers, and pilot programs, are covered as well. -
Marketing for Small Businesses
$99.00This course will teach you how marketing is different for small businesses, elements of a successful marketing message, what the marketing cycle looks like, how to build a marketing plan with the five Ps, how to market with social media, and how to create a marketing budget. You will also explore over 100 strategies and consider which ones are right for your small business.
