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Basic Internet Marketing
$99.00In this course, you will learn how to market online, where your target market is, and what results you are getting. You will also learn about search engine optimization, e-mail campaigns, pay per click advertising, and more. -
Building a Brand on Social Media
$99.00In this course you will look at various social media platforms and how they can be melded into your business to promote your brand. Along the way you will learn how to decide who your audience is, how to handle negative feedback as well as how to develop a complete social media plan. -
Branding: Creating and Managing Your Corporate Brand
$99.00This course will get you started on the road to creating a perfect brand. Youll learn how to develop a visual identity from start to finish, the basics of graphic design, and how to keep your brand energized and alive. -
Digital Citizenship: Conducting Yourself in a Digital World
$99.00You will be presented with the concept that, just as in the real world we have certain rights, responsibilities, and standards of behavior as citizens, this is true in the digital world as well. This will be supported by looking at the similarities between the two worlds. Your understanding of what digital citizenship entails will be increased by examining its three principles, each of which is comprised of three elements. You will be counselled on how to practice good citizenship using each of the elements. The course finishes up with giving you exercises designed to reinforce the principles. -
An Environmental Audit Primer
$99.00This course will give you the tools to conduct an internal environmental audit at your workplace. You will learn of the different types of audits and about auditors and the basic steps of an audit. This course will also teach you the essential aspects of an audit checklist and how to develop a checklist based on Environmental Management System procedures. You will also explore noncompliances, corrective actions and an audit closing meeting. -
Encouraging Sustainability and Social Responsibility in Business
$99.00This course will introduce you to the basics of sustainability and corporate social responsibility using ISO 26000 guidelines as a framework. These principles include organizational governance and ethics, operating practices, human rights and labor practices, environmental awareness and sustainability, consumer issues, and community involvement. -
Entrepreneurship 101
$99.00In this course, youll learn the basics of entrepreneurship. You will learn how to find and evaluate business ideas, flesh out those ideas by developing value propositions and financial projections, consider your ownership options, prepare the appropriate documents (including a business plan, pitch deck, and white papers), and gather funding for your business. Youll also learn the steps of developing, testing, marketing, and launching a product or service. To wrap things up, youll learn how to grow your business and become an entrepreneurial leader. -
Emotional Intelligence
$99.00This course will introduce you to the history of emotional intelligence and what its all about. Youll explore the most popular theories, including the EI blueprint, Martin Seligmans ABCs of optimism, the VALUE and SOLER techniques, Ekmans seven basic emotions, and Plutchiks wheel. Youll also explore your personal values and vision statement to help guide you in your emotional intelligence development.
