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Working with the Media: Creating a Positive Working Relationship
$99.00You are going to have a good grasp of the interview process when you are done of this course, from the perspective of a regular citizen or as a professional spokesperson. In addition to speaking to the media, youre going to learn how to pass your message along via a press release or media package. Libel and slander will come under consideration as well as various types of media outlets and the concept of a professional relationship with the media versus a personal one. -
Business Etiquette: Gaining That Extra Edge
$99.00In this course, youll learn all about business etiquette. First, you will learn tips for meeting new people, which includes a good handshake, knowing how to handle business cards, making small talk, remembering names, and crafting a good first impression. Then, youll learn how to dress for success, dine with confidence, and present yourself well on the phone and via e-mail. -
Creating a Google AdWords Campaign
$99.00In this one-day course, you will learn how Google AdWords work, what pay per click means, the importance of correctly setting an AdWord budget, how to select keywords and set up ad groups, how to design a compelling ad, and how to make adjustments to increase success. -
Creating a Positive Work Environment
$99.00Here you will learn how to recognize a positive work environment and understand the key elements that are needed to create one. You will also discover what you can do personally to build on in your workplace and figure out what type of team player you are. Along the way you will be shown the importance of effective workplace relationships in creating and maintaining a positive environment at work. You will also reveal your personal strengths and weaknesses in working cooperatively and your preference for dealing with workplace conflict. -
Public Relations Boot Camp
$99.00In this course, you will learn how to determine the type of information required in a particular situation, ways to approach PR strategically, how to create compelling releases, and techniques for managing media relations. -
Personal Brand: Maximizing Personal Impact
$99.00In this course, youll learn what a brand is and how you can leverage it to make a personal impact. Youll define, design, and plan the interior elements of your brand (such as your confidence level and approach to others) as well as the exterior elements (such as how you dress and act). Youll also learn supporting skills, such as setting goals, communicating effectively, building your credibility, managing difficult conversations, influencing others, and speaking in public. -
Emotional Intelligence
$99.00This course will introduce you to the history of emotional intelligence and what its all about. Youll explore the most popular theories, including the EI blueprint, Martin Seligmans ABCs of optimism, the VALUE and SOLER techniques, Ekmans seven basic emotions, and Plutchiks wheel. Youll also explore your personal values and vision statement to help guide you in your emotional intelligence development.
