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Story Marketing for Small Businesses
$99.00This course covers the essential elements of a story marketing campaign, from a review of company message and brand, to the elements of good storytelling. The course leads participants through the steps of creating a marketing story knowing your company, knowing and connecting with customers, and the story writing and editing process. This creates a clear and engaging path that will lead customers to your products and services and encourage them to respond to your call to action. -
Workplace Harassment: What It Is and What to Do About It
$99.00After completing this course, you will be able to identify acceptable and unacceptable behavior in the workplace, apply the benefits of harassment training, define the various types of harassment, assist in the creation of a harassment policy, understand ways to prevent and protect yourself from harassment, know what to do if you are the target of harassment or are accused of harassment, understand the complaint process, and how to help your workplace adjust after a harassment incident. -
Building a Brand on Social Media
$99.00In this course you will look at various social media platforms and how they can be melded into your business to promote your brand. Along the way you will learn how to decide who your audience is, how to handle negative feedback as well as how to develop a complete social media plan. -
Critical Elements of Customer Service
$99.00This course is all about the critical elements of customer service: a customer service focus that is defined within, and given life by, your organization. In order to be successful, this focus must be reinforced every day, measured, and improved upon.