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Marketing for Small Businesses
$99.00This course will teach you how marketing is different for small businesses, elements of a successful marketing message, what the marketing cycle looks like, how to build a marketing plan with the five Ps, how to market with social media, and how to create a marketing budget. You will also explore over 100 strategies and consider which ones are right for your small business. -
Research Skills
$99.00In this course, you will learn basic research skills, such as reading, memory recall, and note-taking. You will also learn how to create different kinds of outlines for different stages of your project, and how to move from the outline to writing, editing, and polishing. As well, youll learn how to find information using the librarys Dewey Decimal System, journals, and the Internet. -
Risk Management
$99.00In this course, you will learn about the seven Rs and four Ts that traditionally represent the key activities of risk management. This will give you a framework that you can customize for a single project, a department, or an entire company. -
Writing a Business Plan
$99.00In this course, you will learn the essential steps for creating a business plan, including creating a first draft; identifying the audience; gathering information; researching; describing product plans; and marketing, sales, and accounting terms. -
Collaboration
$99.00After completion of this course, you should understand the definition of collaboration, what it takes to work collaboratively with your colleagues and the advantages of collaboration. Obstacles to collaboration will be explored, and how to develop strategies to improve a collaborative work environment. As well, you will know the six steps to make collaboration work, and the difference between collaboration, cooperation and teamwork. -
Working with the Media: Creating a Positive Working Relationship
$99.00You are going to have a good grasp of the interview process when you are done of this course, from the perspective of a regular citizen or as a professional spokesperson. In addition to speaking to the media, youre going to learn how to pass your message along via a press release or media package. Libel and slander will come under consideration as well as various types of media outlets and the concept of a professional relationship with the media versus a personal one.
