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Story Marketing for Small Businesses
$99.00This course covers the essential elements of a story marketing campaign, from a review of company message and brand, to the elements of good storytelling. The course leads participants through the steps of creating a marketing story knowing your company, knowing and connecting with customers, and the story writing and editing process. This creates a clear and engaging path that will lead customers to your products and services and encourage them to respond to your call to action. -
Public Relations Boot Camp
$99.00In this course, you will learn how to determine the type of information required in a particular situation, ways to approach PR strategically, how to create compelling releases, and techniques for managing media relations. -
Employee Dispute Resolution: Mediation through Peer Review
$99.00In this course, you will learn about the peer review process, which includes a statement being filed, gathering evidence, creating the peer review panel, conducting the peer review hearing, and making a decision. -
Dealing With Difficult People
$99.00Upon completion of this course, you will be able to recognize how your own attitudes and actions affect others; find new and effective techniques for dealing with difficult people; be familiar with some techniques for managing and dealing with anger; and develop coping strategies for dealing with difficult people and difficult situations. -
Business Ethics for the Office
$99.00In this course, you will learn what the terms ethics, morals, and values mean. Then, you will learn about several different ethical frameworks, including Kohlbergs six stages, philosophical approaches, personal values, and codes of ethics. You will also learn how to avoid ethical dilemmas, make ethical decisions, handle common ethical dilemmas, and recover from mistakes. -
Creating a Top-Notch Talent Management Program
$99.00In this course, you will learn about the various aspects of talent management, including performance management, succession planning, talent management programs, employee development strategies, and employee engagement plans.