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Marketing for Small Businesses
$99.00This course will teach you how marketing is different for small businesses, elements of a successful marketing message, what the marketing cycle looks like, how to build a marketing plan with the five Ps, how to market with social media, and how to create a marketing budget. You will also explore over 100 strategies and consider which ones are right for your small business. -
Introduction to E-Mail Marketing
$99.00In this course, you will receive an in-depth introduction to e-mail marketing. Once you have completed this course, you will be ready to plan, create, and deliver e-mail marketing campaigns that build relationships with customers and get results. -
Developing a High Reliability Organization
$99.00You will learn what constitutes a High Reliability Organization (HRO), the principles behind high reliability and take a look at a real life disaster that could have benefitted from those principles. -
Workplace Harassment: What It Is and What to Do About It
$99.00After completing this course, you will be able to identify acceptable and unacceptable behavior in the workplace, apply the benefits of harassment training, define the various types of harassment, assist in the creation of a harassment policy, understand ways to prevent and protect yourself from harassment, know what to do if you are the target of harassment or are accused of harassment, understand the complaint process, and how to help your workplace adjust after a harassment incident. -
Employee Dispute Resolution: Mediation through Peer Review
$99.00In this course, you will learn about the peer review process, which includes a statement being filed, gathering evidence, creating the peer review panel, conducting the peer review hearing, and making a decision. -
Emotional Intelligence
$99.00This course will introduce you to the history of emotional intelligence and what its all about. Youll explore the most popular theories, including the EI blueprint, Martin Seligmans ABCs of optimism, the VALUE and SOLER techniques, Ekmans seven basic emotions, and Plutchiks wheel. Youll also explore your personal values and vision statement to help guide you in your emotional intelligence development. -
Creating a Workplace Wellness Program
$99.00To begin this course, you will consider the benefits of workplace wellness programs. Then, you will learn how to create a wellness committee, outline a wellness program, gather support for it, perform appropriate research (including a needs analysis), design an appropriate package, and get buy-in for it. You will also learn how to implement the wellness program, evaluate how it is doing, and present the results in a tangible manner. -
Diversity Training: Celebrating Diversity in the Workplace
$99.00In this course, you will learn what diversity means and what some of its related terms are. Youll also consider how your world has changed and how stereotypes impact people. Then, youll learn how to use the four cornerstones of diversity and the STOP technique to encourage a diverse workplace. You will also learn how to manage for diversity and deal with discrimination issues. -
Managing Difficult Conversations
$99.00This course will give you an eight-step process for a difficult conversation, as well as some things to consider when deciding to have the conversation (such as your desired outcome, the time and place, and how to stay safe). Youll also learn how to speak persuasively, ask good questions, and listen actively. -
Story Marketing for Small Businesses
$99.00This course covers the essential elements of a story marketing campaign, from a review of company message and brand, to the elements of good storytelling. The course leads participants through the steps of creating a marketing story knowing your company, knowing and connecting with customers, and the story writing and editing process. This creates a clear and engaging path that will lead customers to your products and services and encourage them to respond to your call to action. -
Managing Across Cultures
$99.00During this course you will learn about cultures and how to integrate them into the workforce through effective communication and team building. In addition, you are going to be shown ways managing over a cross-cultural spectrum and building a multicultural organization by dipping into the global talent pool. -
Developing a Training Needs Analysis
$99.00This course covers all the essential elements of a training needs analysis. The first step is using the ICE method to isolate problems, consult with stakeholders, and evaluate your options. Then, you can bring all of the information together into a training needs analysis that will convince readers to take action.
