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Marketing for Small Businesses
$99.00This course will teach you how marketing is different for small businesses, elements of a successful marketing message, what the marketing cycle looks like, how to build a marketing plan with the five Ps, how to market with social media, and how to create a marketing budget. You will also explore over 100 strategies and consider which ones are right for your small business. -
Building a Brand on Social Media
$99.00In this course you will look at various social media platforms and how they can be melded into your business to promote your brand. Along the way you will learn how to decide who your audience is, how to handle negative feedback as well as how to develop a complete social media plan. -
Microsoft Word Online: Getting Started
$99.00In this course you will learn how to get started with Word Online, manage documents, work with text, find and replace text, change view options, and get help in Word Online. -
Team Building: Developing High Performance Teams
$99.00After you complete this course, you will understand how to apply the TORI model, Tuckman and Jensens five stages of team development, and Glenn Parkers 12 characteristics of effective teams to develop high-performance teams. You will also complete the Velsoft team player type assessment to help you identify how you behave in a team and how you can connect with others. -
Story Marketing for Small Businesses
$99.00This course covers the essential elements of a story marketing campaign, from a review of company message and brand, to the elements of good storytelling. The course leads participants through the steps of creating a marketing story knowing your company, knowing and connecting with customers, and the story writing and editing process. This creates a clear and engaging path that will lead customers to your products and services and encourage them to respond to your call to action. -
Continuous Improvement with Lean
$99.00In this course, you will learn about developing continuous improvement strategies in the workplace using Lean methodology. The course focuses on the Identify Plan Execute Review cycle, and wraps up with an in-depth case study to help you practice what you have learned. -
Becoming Management Material
$99.00After you complete this course, you will be able to define your role as a manager and identify how that role differs from other roles you have had, understand the management challenge and the new functions of management discover how you can prepare for and embrace the forces of change, identify ways to get you and your workspace organized and get a jump on the next crisis, identify your leadership profile and explore ways to use this knowledge to improve your success as a manager, enhance your ability to communicate with others in meetings and through presentations, and create an action plan for managing your career success. -
Introduction to E-Mail Marketing
$99.00In this course, you will receive an in-depth introduction to e-mail marketing. Once you have completed this course, you will be ready to plan, create, and deliver e-mail marketing campaigns that build relationships with customers and get results.
