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Story Marketing for Small Businesses
$99.00This course covers the essential elements of a story marketing campaign, from a review of company message and brand, to the elements of good storytelling. The course leads participants through the steps of creating a marketing story knowing your company, knowing and connecting with customers, and the story writing and editing process. This creates a clear and engaging path that will lead customers to your products and services and encourage them to respond to your call to action. -
Knowledge Management
$99.00In this course, you will learn what knowledge is, what knowledge management is, how tacit and explicit knowledge are different, and the business benefits that knowledge management can bring. Then, you will learn about the knowledge management mix (which includes people, technology, and process) as well as a four step process for building your knowledge management framework. You will also learn about four knowledge management models: Bukowitz and Williams KM Process Framework, Gamble and Blackwells knowledge management matrix, Bothas process model, and Nonaka and Takeuchis spiral model. Implementation aspects, such as knowledge management teams, post-mortem plans, KMBOKs, Chief Knowledge Officers, and pilot programs, are covered as well. -
Business Ethics for the Office
$99.00In this course, you will learn what the terms ethics, morals, and values mean. Then, you will learn about several different ethical frameworks, including Kohlbergs six stages, philosophical approaches, personal values, and codes of ethics. You will also learn how to avoid ethical dilemmas, make ethical decisions, handle common ethical dilemmas, and recover from mistakes. -
Growth Hacking
$99.00In this one-day course, you will learn how to: identify the growth hacking mindset, recognize the differences between growth hacking and marketing, identify the customer need your business can fill, create and implement product placement and services to fit the need, learn and practice techniques of growth hacking, review and practice growth marketing strategies, identify the essentials of conversion and optimization, and create your own growth hacking plan. -
Microsoft Office 365: 2018 Feature Updates
$99.00By the end of this course, users should be comfortable using the new features released in 2018 for the desktop version of Microsoft Office 365, including features of Microsoft Word, Excel, PowerPoint, Outlook, Access, and Visio. -
Project Planning: All You Need to Know
$99.00Once you complete this course you will have learned several valuable new skills that will allow you to properly plan for a project. You will come away from this course knowing about project management basics and how to being project planning. You will learn about the Work Breakdown Structure, how to prepare a basic schedule and all about Resource Breakdown Structures. You will conclude this course by learning about project planning worksheets. -
Performance Management: Managing Employee Performance
$99.00In this course, you will learn about the Shared Management Model, which helps the manager transfer motivation and responsibility for results to the employee. This course will cover all three phases of the model: preparing the employee for the job, motivating them to do it, and evaluating their performance. -
Advanced Skills for the Practical Trainer
$99.00To begin, you will explore the trainers role and what skills and competencies trainers should have. Then you will learn about the learning process and different learning styles, and apply that knowledge to designing programs and motivating learners. You will also learn ways to manage the stress of training, plan a workshop, and lead a training session. Then, you will learn techniques for dealing with difficult participants, evaluating learning, and conducting on-the-job follow-up. Alternative training methods, such as eLearning, co-facilitation, and team teaching will also be covered.