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Story Marketing for Small Businesses
$99.00This course covers the essential elements of a story marketing campaign, from a review of company message and brand, to the elements of good storytelling. The course leads participants through the steps of creating a marketing story knowing your company, knowing and connecting with customers, and the story writing and editing process. This creates a clear and engaging path that will lead customers to your products and services and encourage them to respond to your call to action. -
Telemarketing: Using the Telephone as a Sales Tool
$99.00In this course, you will learn how to communicate effectively over the telephone, develop your personal telemarketing script, and close a sale. Youll also learn how telemarketing can add to your sales strategy. -
Creating Successful Staff Retreats
$99.00In this course you are going to learn a comprehensive approach to crafting a successful staff retreat for your organization. You are going to look at why retreats are conducted, look at retreat undertaking categories and then advance to the development and presentation of retreat activities. Your retreat education doesnt stop there as you are also going to learn how to identify the critical elements of a staff retreat and you will learn to create a planning checklist and about the keys of running a retreat. When the retreat is over, your responsibilities arent, you need to evaluate how things went so you will learn how to create an evaluation and follow up. -
Giving Effective Feedback – Free
$99.00In this course, you will learn about the essential elements of feedback, important communication techniques, and a framework for informal and formal feedback. Youll also learn some tips for receiving feedback. -
Knowledge Management
$99.00In this course, you will learn what knowledge is, what knowledge management is, how tacit and explicit knowledge are different, and the business benefits that knowledge management can bring. Then, you will learn about the knowledge management mix (which includes people, technology, and process) as well as a four step process for building your knowledge management framework. You will also learn about four knowledge management models: Bukowitz and Williams KM Process Framework, Gamble and Blackwells knowledge management matrix, Bothas process model, and Nonaka and Takeuchis spiral model. Implementation aspects, such as knowledge management teams, post-mortem plans, KMBOKs, Chief Knowledge Officers, and pilot programs, are covered as well. -
Advanced Writing Skills
$99.00After you complete this course, you will be able to make your writing clear, complete, concise, and correct, improve sentence construction and paragraph development, deal with specific business requests, create effective business cases, proposals, and reports, and thoroughly document sources that you use in your writing. -
Dealing With Difficult People
$99.00Upon completion of this course, you will be able to recognize how your own attitudes and actions affect others; find new and effective techniques for dealing with difficult people; be familiar with some techniques for managing and dealing with anger; and develop coping strategies for dealing with difficult people and difficult situations.
