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Marketing for Small Businesses
$99.00This course will teach you how marketing is different for small businesses, elements of a successful marketing message, what the marketing cycle looks like, how to build a marketing plan with the five Ps, how to market with social media, and how to create a marketing budget. You will also explore over 100 strategies and consider which ones are right for your small business. -
Writing a Business Plan
$99.00In this course, you will learn the essential steps for creating a business plan, including creating a first draft; identifying the audience; gathering information; researching; describing product plans; and marketing, sales, and accounting terms. -
Advanced Writing Skills
$99.00After you complete this course, you will be able to make your writing clear, complete, concise, and correct, improve sentence construction and paragraph development, deal with specific business requests, create effective business cases, proposals, and reports, and thoroughly document sources that you use in your writing. -
Microsoft Skype for Business 2016: Joining Meetings and Calls
$99.00In this course you will learn how to set up a Skype meeting, participate in meetings, present content in meetings, and add interactivity to meetings. -
Promoting a Marketing Webinar
$99.00At the end of this course, you will be able to define the marketing objectives of your webinar, create an attendee avatar to connect with your target audience, create and use a lead magnet, develop a promotion strategy, explore the potential of a joint venture, and create a webinar marketing calendar. -
Encouraging Sustainability and Social Responsibility in Business
$99.00This course will introduce you to the basics of sustainability and corporate social responsibility using ISO 26000 guidelines as a framework. These principles include organizational governance and ethics, operating practices, human rights and labor practices, environmental awareness and sustainability, consumer issues, and community involvement. -
Introduction to HTML and CSS Coding Part 2: Performance and Organization
$99.00In this course you will learn about strategy and structure, object-oriented CSS, scalable and modular architecture for CSS, and reusable code. -
Becoming a Progressive Employer: Setting Trends Instead of Following Them
$99.00In this course, you will gain an understanding of what being progressive means, and then take time to truly examine this concept through activities and discussion. You will look at the process involved in going from the status quo to being progressive, along with how to develop or enhance a progressive mindset and innovative ideas. The last part of the course involves understanding the importance of a succession plan to a progressive organization.