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Story Marketing for Small Businesses
$99.00This course covers the essential elements of a story marketing campaign, from a review of company message and brand, to the elements of good storytelling. The course leads participants through the steps of creating a marketing story knowing your company, knowing and connecting with customers, and the story writing and editing process. This creates a clear and engaging path that will lead customers to your products and services and encourage them to respond to your call to action. -
Growth Hacking
$99.00In this one-day course, you will learn how to: identify the growth hacking mindset, recognize the differences between growth hacking and marketing, identify the customer need your business can fill, create and implement product placement and services to fit the need, learn and practice techniques of growth hacking, review and practice growth marketing strategies, identify the essentials of conversion and optimization, and create your own growth hacking plan. -
Negotiating for Results
$99.00In this course, you will learn about the different types of negotiation, characteristics of a successful negotiator, and building win-win solutions. You will also learn about the four phases of negotiation: preparation, exchanging information, bargaining, and closing. -
Generation Gap: Closing the Gap in the Workplace
$99.00During this course, you will consider whether defining the actual limits of each generation is most important, or whether the merits of people within the context of employment is the bigger issue. You will learn about the various types of generations and how human resource practices can bridge the gap. -
Planning for Workplace Safety
$99.00This course gives you the tools to create a workplace safety plan that covers the all the bases you need to begin to build a safe work environment. You will learn many topics including the basics of a safety policy along with the introduction of a safety plan and how to develop a communications plan. You will learn how to decide upon training solutions for common accidents/incidents and learn of the importance and structure of incident response plans. Also, the course covers 6S inspections, checklists, plus the value of an appendix for the safety plan. -
CRM: An Introduction to Customer Relationship Management
$99.00This course will teach you how to make a decision about the need for CRM, the benefits of CRM, and how to coordinate the base requirements for a CRM undertaking.