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Building a Brand on Social Media
$99.00In this course you will look at various social media platforms and how they can be melded into your business to promote your brand. Along the way you will learn how to decide who your audience is, how to handle negative feedback as well as how to develop a complete social media plan. -
Social Selling for Small Businesses
$99.00In this course, you will learn about the attributes of social selling, you will learn how to explore social selling can generate business leads, how to apply social selling strategies of relevance in social media. You will also develop an understanding of the power of leveraging different platforms and how to measure results. -
Business Process Management
$99.00To begin this course, you will learn about business process management and three related skill areas: business analysis, enterprise content management, and business process re-engineering. Then, you will work through the five stages of the business process life cycle: vision, design, modeling, execution, monitoring, and optimization. Tools such as automation, business rules, workflow engines, what-if analysis, process mining, business activity monitoring, the balanced scorecard, Lean, and Six Sigma are also covered. -
Conference and Event Management
$99.00In this course, you will learn all the essentials of event planning, including setting objectives, budgeting, using committees, advertising, choosing a venue, selecting a menu, developing takeaway items, gathering feedback for the plan, hosting the event, and evaluating how it all went. -
Creating a Google AdWords Campaign
$99.00In this one-day course, you will learn how Google AdWords work, what pay per click means, the importance of correctly setting an AdWord budget, how to select keywords and set up ad groups, how to design a compelling ad, and how to make adjustments to increase success. -
Business Succession Planning: Developing and Maintaining a Succession Plan
$99.00This course will teach you how to develop and maintain a succession plan with the SUCCESS model, which includes developing a system, identifying resources, creating risk assessments, developing action plans, implementing those plans, and evaluating the results.
