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Creating a Google AdWords Campaign
$99.00In this one-day course, you will learn how Google AdWords work, what pay per click means, the importance of correctly setting an AdWord budget, how to select keywords and set up ad groups, how to design a compelling ad, and how to make adjustments to increase success. -
Developing Your Training Program
$99.00After you complete this course, you will be able to: Describe the essential elements of a training program, apply different methodologies to program design, demonstrate skills in preparation, research, and delivery of strong content, explain an instructional model, and create a training program proposal. -
Becoming Management Material
$99.00After you complete this course, you will be able to define your role as a manager and identify how that role differs from other roles you have had, understand the management challenge and the new functions of management discover how you can prepare for and embrace the forces of change, identify ways to get you and your workspace organized and get a jump on the next crisis, identify your leadership profile and explore ways to use this knowledge to improve your success as a manager, enhance your ability to communicate with others in meetings and through presentations, and create an action plan for managing your career success. -
Women and Leadership: Owning Your Strengths and Skills
$99.00At the end of this course you will understand a brief history and evolution of women and leadership. You will recognize leadership barriers, how to handle them, and use them to create benefits. You will know about social and emotional intelligence, and self-awareness. You will be able to develop a basic vision and brand for your leadership and understand essential leadership skills. You will also examine decision making and create a workplace philosophy statement and action plan. -
Promoting a Marketing Webinar
$99.00At the end of this course, you will be able to define the marketing objectives of your webinar, create an attendee avatar to connect with your target audience, create and use a lead magnet, develop a promotion strategy, explore the potential of a joint venture, and create a webinar marketing calendar. -
Story Marketing for Small Businesses
$99.00This course covers the essential elements of a story marketing campaign, from a review of company message and brand, to the elements of good storytelling. The course leads participants through the steps of creating a marketing story knowing your company, knowing and connecting with customers, and the story writing and editing process. This creates a clear and engaging path that will lead customers to your products and services and encourage them to respond to your call to action. -
Networking for Success
$99.00In this course, you will learn how to identify opportunities, create a positive first impression, develop a memorable intro, start conversations, shake hands well, handle business cards, manage sticky situations, follow up with others, and organize your network. Youll also learn how to network in online spaces, such as LinkedIn, Twitter, and Facebook. -
Performance Management: Managing Employee Performance
$99.00In this course, you will learn about the Shared Management Model, which helps the manager transfer motivation and responsibility for results to the employee. This course will cover all three phases of the model: preparing the employee for the job, motivating them to do it, and evaluating their performance. -
Critical Elements of Customer Service
$99.00This course is all about the critical elements of customer service: a customer service focus that is defined within, and given life by, your organization. In order to be successful, this focus must be reinforced every day, measured, and improved upon. -
Intermediate Project Management
$99.00In this course, you will focus on the last three stages of the project life cycle: planning, execution, and termination. This includes identifying tasks and resources; using scheduling techniques like the work breakdown structure, Gantt charts, and network diagrams; preparing a budget; executing a project; and controlling changes. -
Branding: Creating and Managing Your Corporate Brand
$99.00This course will get you started on the road to creating a perfect brand. Youll learn how to develop a visual identity from start to finish, the basics of graphic design, and how to keep your brand energized and alive. -
Generation Gap: Closing the Gap in the Workplace
$99.00During this course, you will consider whether defining the actual limits of each generation is most important, or whether the merits of people within the context of employment is the bigger issue. You will learn about the various types of generations and how human resource practices can bridge the gap.